10th FEBRUARY 2021,
- Telegram Became Most Downloaded Non-Gaming App in January.
According to the latest data from Sensor Tower, In January this year, the number of new users of Telegram skyrocketed, making it the world’s most downloaded non-gaming app. With more than 63 million installs, 3.8 times its downloads in January 2020. The countries with the most enormous number of Telegram installs were India at 24%, followed by Indonesia at 10%. TikTok was the second most installed non-gaming app worldwide last month with close to 62 million installs. Signal, Facebook, and WhatsApp rounded out the top five most installed non-gaming apps worldwide for the month.
Telegram claims to have more than 100 million new users in January. To entice general users to join, Telegram has included a number of functions in recent revisions. They include the ability to import communication records on WhatsApp, Line, KokaoTalk, including text, videos, and documents in personal chats or group calls, and delete encrypted messages, groups, and call records, as well as emoticons, stickers, and music playback functions. App download estimates are from Sensor Tower’s Store Intelligence platform. The estimates include downloads for the App Store and Google Play worldwide between January 1, 2021, and January 31, 2021.
- SpeedTest By Ookla Introduced Video Test to Find Ideal Streaming Quality for Watching Videos
Speedtest by Ookla has made an announcement introducing a new feature that allows the user to test their video streaming quality. Ookla Speedtest enables users to test the speed of their internet connection. The new functionality helps users test the video streaming capabilities of their internet provider. However, the feature works solely on the iOS version of Ookla SpeedTest as of now. Having said that, the company has made it clear that it will eventually come to other mobile platforms. The update also sparks some minor changes to the user interface. Just update your Speedtest app from Apple Store, and you will be qualified to use the new feature right away.
According to Ookla, internet providers generally treat video traffic differently from normal internet traffic. This explains why streaming performance often differs from normal network performance. Therefore, the best way to judge how good a network streams video is to test by streaming videos at various resolutions. The test analyses streaming quality by measuring the adaptive bitrate to provide maximum supported resolution, load time, and buffer a user can expect. It also informs the user which device will be best suited for that particular performance level. It essentially means it will notify you if the content you are going to watch will be best experienced on a large TV or a smaller phone screen. It does so by matching the maximum supported video resolution depending on your network with the resolution of your device.
- Adobe Will Now Allow Users to Share Photoshop & Illustrator Projects with Collaborators.
The American multinational computer software company Adobe has at present made it easier for multiple users to work on the same file in Photoshop, Illustrator, or Fresco with the help of a new feature called 'invite to edit'. The upcoming feature will let users type in a collaborator's email address to send them access to the file they are working on. There are limitations to this feature. Collaborators will be unable to work on the file live alongside the users, but they will be able to open up work, make changes of their own, save it, and have those changes sync back to the machine.
As per the publication, if someone is already editing the file, the new user would be given the choice to either make a copy or wait until the current editor is finished. The new feature will work with .PSD and .AI files saved to Adobe's cloud and at present is accessible within Adobe XD too. It will also support version history, so a user will be able to reverse course if a collaborator messes something up. Adobe had announced that this feature was in development in October 2020. Adobe recently updated a corresponding feature that allows documents to be sent to others for review.
- Disney+ Hotstar Narrowed FY20 Loss By 35%.
Disney+ Hotstar has reported a revenue of INR 1628 Cr for FY2020, with losses narrowing in comparison to the previous year. The company observed relatively slower growth in subscription revenue for FY20, in comparison to over 50% growth in ad revenue. However, Hotstar has once again been unable to set a mark in terms of profitability like Netflix India. While its revenue is over INR 700 Cr higher than Netflix India's INR 923.7 Cr, Hotstar reported a loss of INR 361.8 Cr, 35% lower than last year. The loss has been narrowed despite an 18.6% rise in expenses to INR 1990 Cr. Hotstar had reported a revenue of INR 1123 Cr with expenses of INR 1677 Cr, leading to a loss of INR 554.3 Cr in FY2019.
Of the 86.8 million Disney Plus subs, about 30% (or 24 million) are via Disney Plus Hotstar in India, Disney International Operations and Direct-to-Consumer segment chairman Rebecca Campbell had said during her presentation at the company's annual Investor Day event. "With a rapidly growing middle class, India is a promising market opportunity and we are uniquely positioned to succeed in the country due to our existing presence with Star TV and Hotstar," she had stated. Disney senior executive vice president and CFO had stated that Disney+ Hotstar is expected to contribute 30-40% of its projected paid subscriber base of 230-260 million by 2024.
- Instagram Algorithm Will Not Promote Reels with Tiktok Watermark .
Instagram revealed they are making changes to its algorithm and how it recommends Reels to users. Along with that, it’s issuing new best practices on its creators' account to give Instagram users tips on how to make content that’s likely to be seen and promoted. The photo-sharing app does not want users to post recycled TikTok videos on Reels. The move will help Instagram secure more original posts on Reels instead of re-posting content from its competitors. They recommend that Reels users post vertical videos that use music found in Instagram’s library or sounds that they find on Reels.
Their Team suggests “starting a trend” that others can participate in, like dance crazes, as well as “entertaining” and “fun” content. Reels that are primarily covered by text, are blurred, have a watermark or logo, or have a border around them won’t be recommended as frequently. Spokesperson Devi Narasimhan says Instagram user surveys demonstrated that people have a “less satisfying” Reels experience when content is recycled from other apps or is blurred, so it’ll start deemphasizing that content in its recommendation software. This makes it less likely to be discovered by people who aren’t following the person who posted it.
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